AESA

Rebranding and rebuilding the online presence of a global engineering and consulting powerhouse.

Branding

Design

Development

logo aesa
Engineering a brand built for global impact

AESA Group is a global consulting and engineering firm with decades of experience and a world-class portfolio, but their outdated website and fragmented identity no longer reflected their expertise or international scope. We partnered with their team to refresh the brand and completely rebuild the website, delivering a sleek and confident digital presence that positions AESA as a true authority in their field.

Live website
TomDiogoKlaudio MilankovicBojan Lolic

Team in charge

Design & development

Tom

Project manager

Diogo

Lead design

Klaudio Milankovic

Lead developer

Bojan Lolic

Developer

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Branding

While the logo remained untouched, we redefined every other aspect of AESA's visual identity to bring consistency, clarity, and a more contemporary feel. We developed a versatile color palette, introduced a bold pattern system, and designed a comprehensive online UI style guide to ensure coherence across all digital touchpoints. The result is a visual language that feels both technical and human, reflecting AESA’s multidisciplinary expertise and global mindset.

Website

We designed and developed a custom WordPress theme tailored to AESA's needs, starting from a clear and scalable content architecture defined early in the process. The site includes all necessary custom post types to support their content and growing project portfolio. Built for flexibility and ease of use, the new website combines sharp design with a solid backend, giving AESA full control over their digital presence without compromising on performance or polish.

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EDFI

Dividing one brand into two, without losing the DNA that made it whole.
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